Como madre y consumidora, cuando veo estos ejemplos los destaco porque me resultan auténticos, como dice la publicidad.Knorr ha dejado de vender, ahora se preocupa más por mostrar que existe una calidad de vida y nos muestra en sus comerciales otras imágenes.
Para mí es una marca que tiene una carga de tiempo insuperable, vale decir que hace mucho tiempo que la consumo, y las veces que intenté probar con otras no llegué a recordar ni su nombre.
Aquí el color verde, rojo y blanco de la marca me dan sensación de bienestar a la vista y los comerciales en donde recorren las huertas, todo me lleva simpleza a la mente.
Mostrar la importancia de comer sano y cuidarse, esta bueno, ver cualidades de mantener una buena salud y una sana alimentación es dejar un mensaje mucho más importante para el consumidor y le da un valor agregado a su trayectoria.
Interesante su web, tienen recetas.
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